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Is Franchise Ownership The Ultimate “Side-Hustle”?
Franchise Insider
:
Updated on June 5, 2026
The “Side Hustle” is a term we started hearing several years ago in conversations with Millennials and Gen Z’s. They were exploring franchising as a potential side hustle to gain more personal freedom and supplement their income from their full-time jobs.
In the early days of the Covid-19 crisis and now in our daily conversations, the idea of a “side hustle” has worked its way up the demographic ladder into the heads of Gen Xers and Baby Boomers.
Is Franchise Ownership The Ultimate “Side-Hustle”?

Corporate executives, in particular, have more time in today’s work environment for a side hustle because of reduced corporate air travel and the elimination of their daily commute… along with the fact that most Zoom meetings require less time than most in-person meetings did when executives were required to be in the office.
During a conference we attended in July, we spoke with a couple of franchisors who will completely run the business on the franchisee’s behalf. These franchisors are taking operational responsibility for the business, turning the opportunity into a structured investment alternative. The investment level required is significant, and the risk is high with an emerging, unproven management model, but this certainly looks like it could be the start of a trend in franchising. It has the potential to be… “the ultimate side hustle.”
Want To Know The 3 Layers Of Possibility In Franchise Ownership?
Would you like to explore the time requirements and investment levels of an owner/operator, manage-the-manager, or investor-level franchise opportunity?
Check out the infographic below or watch the video here for more details and if you want to explore franchise ownership further … let’s talk!

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