Ray Fanning

Ray didn't just study franchising. He ran franchise companies. President of a retail franchise. VP of Operations for a service franchise. COO of an international restaurant group. He's seen how these systems actually work ... from the inside ... and what separates the ones that support their owners from the ones that don't. He's been consulting with FranChoice since 2001. He's guided candidates through 24 years of market shifts, brand evolutions, and hard conversations that most advisors won't have. Ray's approach is direct. He'll tell you what he sees. He'll challenge you when something doesn't line up. And he won't let you sign something he doesn't believe in.

What Is The ROI?

6 min read

Franchise Return on Investment: What High-Net-Worth Investors Need to Know

You already know how to read a return. You have compared cap rates, weighed a portfolio, and walked away from deals that looked good until the numbers said otherwise. A franchise deserves the same scrutiny, and it rarely gets it.

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is now a good time to buy a franchise

4 min read

Is Now the Right Time to Buy a Franchise?

Is Now the Right Time to Buy a Franchise? "Is now a good time to buy a franchise?"

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Beyond Break-Even

6 min read

Can a Franchise Replace Your Corporate Income? A Realistic Financial Timeline

Yes. A franchise can replace your corporate income, and for plenty of former executives it eventually pays more. The part people get wrong is the...

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informed decision process franchise

4 min read

The Informed Decision Process: How We Help You Decide

The Informed Decision Process: How We Help You Decide Most people research franchises backwards.

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Scale Beyond One Unit

5 min read

Multi-Unit Franchise Ownership: How Corporate Executives Build Franchise Portfolios

Most people buy a franchise. A smaller, sharper group builds a portfolio of them.

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how to overcome fear of buying a franchise

5 min read

Stuck on the Decision? How to Move Past Fear and Indecision

Stuck on the Decision? How to Move Past Fear and Indecision You've done the work. Looked at the numbers. Talked to a few franchisors. Everything...

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should I get a job or start a business

5 min read

Job Search vs. Business Ownership: How to Compare Your Options

Job Search vs. Business Ownership: How to Compare Your Options You update your resume. Reach out to a few contacts. Start scrolling job boards on...

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Choose Your Best Fit

5 min read

How to Choose the Right Franchise for Your Goals

Most people start this the wrong way.

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why do people buy franchises

4 min read

Why Are People Drawn to Franchising Right Now?

Why Are People Drawn to Franchising Right Now? "I never thought I'd be looking at this."

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